La utilización de los sistemas de recomendación de prospectos y analítica son claves en el éxito de un negocio. Conocer los comportamientos y tendencias facilita el diseño y la creación de estrategias óptimas en los lugares de oportunidad.
inAtlas desarrolla modelos de propensión a compra, un sistema de Inteligencia Artificial que proporciona algoritmia de cross-selling y recomendaciones para la fidelización y la prevención de fugas de clientes.
La Analítica Predictiva es clave en el proceso de toma de decisiones, al clasificar, automatizar, segmentar y predecir los comportamientos y tendencias.
La solución Geomarketing permite anticiparse en las decisiones estratégicas y detectar las zonas de oportunidad aportando eficacia y rentabilidad a las empresas.
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