La utilización de los sistemas de recomendación de prospectos y analítica son claves en el éxito de un negocio. Conocer los comportamientos y tendencias facilita el diseño y la creación de estrategias óptimas en los lugares de oportunidad.
El sector inmobiliario ha sido uno de los más castigados; si bien ahora se encuentra en fase de recuperación y crecimiento gracias en parte a la transformación digital y a la implantación de las nuevas tecnologías. El sector se va adaptando poco a poco a las innovaciones para optimizar, mejorar y aportar transparencia en/a los procesos de compraventa, alquiler o inversión, satisfaciendo las necesidades de las empresas y compradores.
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